Snog Frozen Yogurt.
An ex Unilever brand, Snog is a delicious frozen yogurt that lacks fat, shuns sugar and has hardly any calories. They opened their first Shop in May 2008, and are growing one Shop and one pot at a time.
From in-store photoshoots to capture the familiar Snog experience, to eye-grabbing visuals to launch their supermarket range, all content we create for Snog is intended to ooze this brand’s fabulous personality; from it’s cheeky name to it’s attention-grabbing pink.
We’ve created a range of campaigns for Snog; from launching new products to supporting store openings and more. This artwork – part of a wider campaign strategy – acted as a countdown, raising awareness of the summer arrival of Snog’s iconic Pink Bus at Southbank, London.
Zoella / Joe Sugg Engagement
Social Media isn’t a billboard. Whilst creative content is vital, the daily Community Management is equally so; from customer care to proactive user-interaction, and everything in between.
Here’s a particular favourite of ours, where a piece of quick-witted, reactive Community Management resulted in a very considerable amount of exposure for the brand.
Joe Sugg (huge YouTuber) posted a picture to Twitter late at night of his sister (equally huger YouTuber) enjoying a Snog. The Sushi team responded, sparking an entirely organic engagement spree; including follow-up YouTube videos by the influencers, mentioning the exchange.
Uber EATS SNOG Giveaway
In July 2017, we facilitated a Snog promotion – working closely with Uber EATS – giving away, across London, 4,000 free Strawberry and Snogs during an Andy Murray Wimbledon match.
In addition to extensive customer care throughout the day, this process included a phase of strategy planning, and creation of supporting visuals to generate exposure prior to the event.